Our roots
Juice is supposed to be healthy. Most juice isn't. So we make the kind that actually is - just whole fruit & veg, cold-pressed to lock in maximum flavour and nutrition.The best thing about our process? That it’s unprocessed.
Fruit and veg don’t need a filter.
Us humans have always loved fruit and veg juice. The ancient Egyptians juiced grapes by hand. But the industrial processes we have now – the heat pasteurisation, purees and concentrates – mean most juice just isn't that juicy. It's not seasonal, fresh or nearly as nutritious as it should be. That's why we're getting back to the good stuff.
We're crushing it. No, really.
We take the longer, harder route to perfection by cold pressing our fruit and veg (pulps, pips, skin and all) so it comes out more nutritious and delicious. Our huge press crushes the fruit and veg, extracting the juice and goodness without using heat or chemicals, so more of the flavour and nutrients stay in the juice, where it belongs. Cold pressing's not quick, but it's worth it – unlike other juices, ours have locked-in freshness, a proper dose of nutrients, more flavour and minimal waste. Yes, we could make our lives easier and take shortcuts like other juicers, but we refuse to settle for less. It's a grind, literally. But by doing more, we're giving more – to people and planet.